The first known record of fashion photography was the portfolio of the Countess de Castiglione, Virginia Oldoini in 1856. The world’s first fashion photographer was Adolphe Braun, as he was the one responsible for shooting the first fashion model.
A majority of the artists of earlier times deserted their adopted forms and took on a more independent and natural style. Models were first photographed at the beach in different poses in 1936 by Martin Munkacsi. After World War II, fashion photography became quite popular among young men who loved to hold a camera in their hands, and among young women who had the ideal body type of a fashion model.
Today, fashion photography has evolved into a life of its own. Models and photographers are now seen as international celebrities, and enjoy the lifestyle of the rich and glamorous. But make no mistake this it is no easier for the photographer than it is the models; only a small percentage of those trying to make it actually succeed.